Fox Corp. Acquisition of Red Seat Media Puts Tucker Carlson Back Under Fox...
Fox Corp., the parent company of Fox News Media, announced Monday that it has acquired Red Seat Ventures. The media company is famous for its creator-led podcasts and digital media entities, which...
View ArticleThe Super Bowl 59 Ads Creatives are Talking About at the Watercooler
The best part of the Super Bowl isn't the wings, the nachos, the halftime show, or even the football itself--it's talking about the commercials. Well, advertising professionals think so, anyway. The...
View ArticlePharma Makes its Mark on the Super Bowl—But Not Without Controversy
Most Super Bowl viewers expect to see ads for beer, snacks, and trucks. And Sunday's game delivered on all the usual commercial fronts. But in 2025, a somewhat more surprising trend emerged:...
View ArticleCreatives React: Bosch Super Bowl Ad Can’t Make Creatives or Consumers Care
There's a difference between employing a winning Super Bowl formula and producing a formulaic ad, and Bosch may not like the side of the fridge where Mark Fitzloff has shelved it. Founder of Portland,...
View ArticleNovartis Super Bowl Ad Wasn’t Trying to be ‘Provocative.’ It’s About Action.
Novartis wanted viewer attention on Super Bowl night, and that's exactly what it got it. During Sunday's game, the first-time Big Game advertiser aired a 60-second Super Bowl commercial, "Your...
View ArticleSuper Bowl 59 Is the Most-Watched Ever With 126 Million Viewers, According to...
The Eagles blew out the Chiefs, and Fox blew out the ratings record. Today, Fox reports that Super Bowl 59 reached an average of 126 million viewers. Those numbers come from Fox projections, including...
View ArticleHow Publicis Media Is Betting on Women’s Sports
On a muggy morning in New Orleans--the day before the Super Bowl--Publicis Media hosted a brunch with some of the biggest execs in women's sports. The gathering was also a pre-launch party for Women's...
View ArticleLeadership Through Turbulence: Insights from Maggie Schmerin of United Airlines
Welcome to this episode of the Marketing Vanguard podcast. Today, host Jenny Rooney speaks with Maggie Schmerin, chief advertising officer at United Airlines, who brings eight years of experience at...
View ArticleHeidi Voight Leaving NBC Connecticut After Ten Years
Heidi Voight is leaving NBC Connecticut after ten years. Voight posted the news to social media, saying she needed to "hit the pause button" on her news career after her mother's murder in 2023. Police...
View ArticleAgency Wants More from KMOV in St. Louis After Out-of-Context Interview is...
Yesterday, we told you about a story aired by KMOV that used an out-of-context interview as if it were intended to be part of an investigative story. The story in question was about an investigation...
View ArticleEllen Leyva Announces Her Retirement from KABC After 29 Years
Ellen Leyva is retiring from Los Angeles ABC owned station KABC after 29 years. "Yes, it is bittersweet for me indeed. You would think this would be easier the second time around, but somehow it's not,...
View ArticleABC News Live Prime with Linsey Davis Celebrates 5th Anniversary
ABC News Live's flagship newscast, ABC News Live Prime with Linsey Davis, celebrated its fifth anniversary on Monday. And network staff had an in-office celebration to mark the occasion, including...
View ArticleSo Many White Men Appeared in Super Bowl 59 Ads
The list of famous white men who appeared in ads during Super Bowl 59 is long. It includes Glen Powell, Adam Devine, Harrison Ford, Chris Pratt, Chris Hemsworth, Post Malone, Shane Gillis, Matt Damon,...
View ArticleCreators Are Increasingly Becoming Bigger Stars but Not at the Super Bowl
The Super Bowl is the one occasion each year when people eagerly anticipate the commercials, curious about the featured personalities and which brands showcase the greatest creativity. This year, most...
View ArticleHow Hilton Is Turning Fandom Into First-Class Stays
The travel industry is in constant motion--literally and figuratively. Today's consumers crave both high-tech convenience and high-touch human connection, blending personalization with seamless...
View ArticleSuper Bowl 59 Reaches $800 Million in Ad Revenue for Fox and Tubi
Fox just keeps on winning the Super Bowl. Today, Fox announced that Super Bowl 59 on Fox and Tubi generated over $800 Million in gross revenue from advertising sales across all platforms, with record...
View ArticleSkims’ New Provocative Ad Stars Kim Kardashian as ‘Fairy Butt Mother’
We all know the fairy godmother. In her latest campaign for her apparel brand, Skims, Kim Kardashian puts a spin on that lore by playing a "fairy butt mother." The ad announces Skims' The Ultimate...
View ArticleTodd Kunz Is Out at Idaho Falls Stations at the End of February
Todd Kunz is leaving Idaho Falls, Idaho ABC, CBS and Fox station KIFI. Kunz said his contract wasn't being renewed after 25 years. He joined the station in 1996 and worked there until 2004, when he...
View ArticleWeek of Feb. 3 Cable News Ratings: All 3 Networks See Across the Board Declines
This is TVNewser's basic cable network ranker and cable news report for the week of Feb. 3, 2025. The three cable news networks all saw week-to-week declines in total viewers and the Adults 25-54 to...
View ArticleAgency Vet Philip Sicklinger Joins Tom Brady’s Creative Studio Shadow Lion
Tom Brady's creative studio Shadow Lion has hired Philip Sicklinger as its first executive creative director (ECD). Sicklinger has held senior creative roles at several U.S. agencies, most recently as...
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