WhatsApp: Here’s How to Privately Reply to a Group Message
WhatsApp recently introduced the ability for users to privately reply to messages sent in group chats. When you send a private reply, only the chosen recipient will be able to view it in a one-on-one...
View ArticleLooking to Some of 2018’s Most Impactful Campaigns for 2019 Trends
As a New Year approaches (as usual, with breakneck speed), I find it helpful to spend a little time looking back at what's been working and gazing ahead at where we're headed. I was excited to see so...
View ArticleHulu Draws in 25 Million Subscribers and Almost $1.5 Billion in Ad Revenue
Last year, Hulu expanded its library and found continued success with original programming like The Handmaid's Tale. It paid off, and by the end of 2018, the company reached 25 million total...
View ArticleSnapchat Says Its App Makes Users Happy, but Using Facebook and Twitter...
Why do Snapchat users use Snapchat? According to a new study by the messaging application and market-research firm Murphy Research, the answer is simple: It makes them happy. Snapchat and Murphy...
View ArticleCondé Nast Names New Executive Editor for LGBTQ+ Brand, Them
Cond? Nast has named Whembley Sewell as its new executive editor for its LGBTQ+ brand, called them. Sewell will take over the reins after serving as channel manager at Teen Vogue. In her new role,...
View ArticleVideo: Impossible Burger Cooked Up an Even Tastier Beef-Free Version
When Patrick O. Brown founded Impossible Burger seven years ago, his mission was simple: use technology to create a food product that tasted like meat but didn't come from animals. A year after...
View ArticleInfographic: 73% of Millennials Use Their Phones to Shop Online
When it comes to the intersection between tech and retail, there's no one-size-fits-all approach--especially for mobile. A new report from market research company GfK found that while a whopping 71...
View ArticleHow Brands Can Stand Out From the Crowd at an Astounding Event Like CES
To state the obvious, CES is massive. If your brand is trying to make an impact at the biggest technology trade show on the planet, you're not alone. I've done the rodeo many times, launched products...
View Article11 Government Speakers Back Out of CES Because of the Shutdown
Not even the Consumer Electronics Show can escape the effects of the ongoing government shutdown. Nearly a dozen government speakers, including Federal Communications Commission Chairman Ajit Pai and...
View ArticleMark Zuckerberg’s 2019 Personal Challenge Is Talking About the Future of...
Facebook CEO Mark Zuckerberg would probably like to see his personal challenge for 2019 turn out a wee bit better than his personal challenge for 2018 ended up. Zuckerberg pledged in a Facebook post to...
View ArticleAnheuser-Busch’s Biggest Super Bowl Push Ever: 5 Brands, 7 Products and More...
Anheuser-Busch is planning its largest Super Bowl lineup ever this year. The company will tout five brands and seven products during the Big Game with a massive media buy of five-and-a-half minutes of...
View ArticleQ&A: Organic Valley’s Mission Executive Wants the Brand to Stand Out From the...
Organic Valley punked New Yorkers with a pop-up shop that sold only half-and-half, put fitness trackers on its cows (they take more steps in a day than most people do!), saved the "bros" from...
View ArticleYouTube: Here’s How to Create a Group Chat
Did you know that YouTube allows you to create group chats, so that you can talk to multiple contacts at once? Our guide will show you how this is done. Note: These screenshots were captured in the...
View ArticleHow Ad-Tech Is Fighting Bot Fraud to Make Social Media Marketing as Safe as...
The net is closing in on fraudsters preying on the online advertising industry with indictments brought against those allegedly involved in perpetrating such crimes in recent years, notably the recent...
View ArticleBuzzFeed News’ Netflix Show Won’t Get a Second Season
BuzzFeed News' show on Netflix, Follow This, isn't getting a second season. But in the cutthroat landscape created by digital publishers competing for attention, the news organization did manage to get...
View ArticleTwitter is About to Test a Bunch of Features for People and Publishers
Twitter used CES to detail some new features it will begin testing, for both users and publishers. Karissa Bell of Mashable reported that Twitter will establish a beta program in the coming weeks for...
View ArticleRobotic Sex Toy Company Offered $50,000 of Media by YouPorn After CES Pulled...
In 2018, the Consumer Electronics Show faced charges of sexism after it failed to secure a single woman speaker for its keynote speeches over the course of the event. This year, those charges are again...
View ArticleInstagram’s iOS Users Will Soon Be Able to Share Feed Content Across Multiple...
Instagram confirmed that it is rolling out the ability to publish feed posts to multiple accounts simultaneously to all iOS users. A spokesperson said, "We are rolling out this feature to provide a...
View ArticleWant Facebook Engagement? Post Videos, and Make Them Funny or Inspirational
The keys to driving engagement on Facebook? Post video content and inspire people or make them laugh, according to a new study by social media management tool Buffer and content marketing tool...
View ArticleWhy Brands Like Pabst and GoPro Still Rely on Fans for Marketing, and...
As the first day of CES wrapped up and attendees headed out into the cool desert air for industry dinners and parties--or the casino floor to try their luck--Adweek caught up with three senior...
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